IRI | Apollo Web Publisher™ | for Manufacturers | Consumer-Centric Retail Execution

Datasheet: Apollo Web Publisher (pdf)

Apollo Web Publisher™

IRI Apollo Web Publisher™ is an easy to use web-based system that lets you quickly distribute planograms to their point of use. With it, you can capitalize on the promise of improved planogram communication and improve resulting in-store execution by gaining instant access to targeted planograms even from remote locations. Speed to market and accuracy of implementation are top priorities for retailers and manufacturers alike. Imagine being able to assign planograms to store clusters, keep track of which planograms have been implemented, allow stores to pick a more appropriate planogram for their neighborhood and report the change to headquarters all on a website in just a few clicks. With Apollo Web Publisher, space planners can save new planograms to a database, and publish tailored planograms, merchandising reports and charts directly to a web or intranet site. Authorized users in your stores can access the planograms, reports and charts using only a standard web browser.

Planograms that headquarters has planned along with critical information about what is actually happening at the shelf

Quickly align activities with corporate objectives and provide feedback on how planograms relate to in-store realities

Put the best planograms to work at the shelf to ensure that customers ultimately buy products

For more information, contact IRI at 1-866-262-5973 or contact us by email.

	Receive merchandising information immediately - increase productivity and profitability
	Ensure that sales and merchandisers use current, authorized planograms and shelf information, executing merchandising decisions from the head office in-store and at the shelf
	Distribute planograms into the hands of everyone involved with merchandising and new product implementation


Quickly distribute planograms