IRI | Healthy Kids Report™ | for Manufacturers | Consumer and Shopper Relationship Mgmt

Healthy Kids Report™

The IRI Healthy Kids Report: Understanding the Role of Better-For-You Products in Kid-Driven Food and Beverage Categories is a study which uncovers emerging health trends for kid-driven food and beverage categories and assesses the performance and future impact of better-for-you products. It includes an in-depth analysis of the better-for-you segments within 16 kid-driven food and beverage categories. This first-to-market study highlights key growth trends and provides deep insight into which product attributes are working and which are not, and what it means to you.

Better-for-you product attributes driving growth, categories benefiting the most from better-for-you products, and key opportunities for private label

Fact-based support for impactful better-for-you initiatives that you can implement across both traditional and non-traditional retail channels

Leverage better-for-you products to provide a strong platform for center store sales growth and to provide a critical shopper-focused point of differentiation

For more information, contact IRI at 1-866-262-5973 or contact us by email.

	Execute and drive action at the store level
	Identify retailer- and market-specific opportunities
	Quantify the size of the opportunity and investment implications.