Health & Pharmaceutical

As part of the overall IRI Consumer & Shopper Network strategic plan to develop broader and more actionable consumer and shopper insights, IRI has created Digital Media Solutions to provide a comprehensive consumer centric offering to the CPG industry that will giver users the ability to target digital media to consumers more effectively and efficiently along with standard metrics to measure resulting return on investment for all applicable advertising campaigns. Read More

Health & Wellness Advantage™ Powered by IRI Liquid Data™ provides comprehensive insights into product nutrition, benefits, and messaging to help you identify and quantify trends and opportunities, and closely monitor the competitive landscape. Read More

Understanding the Age-Driven Health & Wellness Needs of Baby Boomers
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The Healthcare Report is a syndicated thought leadership report produced by the IRI Center for Retail Innovation that enables retailers and manufacturers to understand and take advantage of untapped opportunities in leveraging the future growth of the pharmacy. Read More

IRI MedProfiler Health and Wellness Survey is an annually fielded questionnaire that helps retailers and manufacturers who require more effective health and wellness related marketing campaigns to identify brand growth opportunities. Read More

RxPulse Net is a web-based reporting tool that empowers manufacturers and retailers to better leverage the pharmacy to drive incremental shopping occasions, market basket share, and loyalty among current and potential consumers. Read More

As part of the overall IRI Consumer & Shopper Network strategic plan to develop broader and more actionable consumer and shopper insights, IRI has created Digital Media Solutions to provide a comprehensive consumer centric offering to the CPG industry that will giver users the ability to target digital media to consumers more effectively and efficiently along with standard metrics to measure resulting return on investment for all applicable advertising campaigns. Read More

CPGNPlus is a web-based portal that offers true content integration between the desktop and the web.  Unlike tools from other companies, the IRI solution provides both web-viewable publishing, and template publishing. Read More

The IRI PlusSuite is a desktop reporting and analysis tool that combines ad-hoc access to IRI data with the power of Microsoft Office. Read More

IRI’s Times & Trends Special Report, Competing in a Transforming Economy, is a ground-breaking study that delivers new insights into shifting consumer shopping and purchase behavior and resulting opportunities and risks for CPG manufacturers and retailers. Read More

IRI’s Competing in a Transforming Economy 3.0: The Search for Affordable Solutions, is a ground-breaking study that delivers new insights into shifting consumer shopping and purchase behavior and resulting opportunities and risks for CPG manufacturers and retailers. Read More

Competing in a Transforming Economy 4.0: The New Equilibrium focuses on a new consumer equilibrium that emerged during the beginning of 2009, where the economic impacts of the past year were reflected across consumers in all income groups. Read More

As part of the overall IRI Consumer & Shopper Network strategic plan to develop broader and more actionable consumer and shopper insights, IRI has created Digital Media Solutions to provide a comprehensive consumer centric offering to the CPG industry that will giver users the ability to target digital media to consumers more effectively and efficiently along with standard metrics to measure resulting return on investment for all applicable advertising campaigns. Read More

Medicine Cabinet is your one source that provides ready access to the full picture of sales and pricing trends. Read More

IRI Mix Drivers Rx™ is a statistical model applied to client-aligned prescription data sets that quantify the prescribing lift generated by each marketing activity. Read More

As part of the overall IRI Consumer & Shopper Network strategic plan to develop broader and more actionable consumer and shopper insights, IRI has created Digital Media Solutions to provide a comprehensive consumer centric offering to the CPG industry that will giver users the ability to target digital media to consumers more effectively and efficiently along with standard metrics to measure resulting return on investment for all applicable advertising campaigns. Read More

IRI eSuite is a collection of e-learning courses delivered as an annual web-based subscription service that gives you access to IRI training content, when and where you need it.  Read More