Costco CRX - Information Resources, Inc. (IRI)

Costco CRX

IRI Costco CRX™ is an exclusive data sharing program facilitated by IRI and Costco that provides selected manufacturers access to Costco’s store-level point-of-sales (POS) data in a structured, collaborative framework. The valuable insights are delivered right to your desktop using Microsoft Excel and on-line analytical processing (OLAP) PivotTables – powerful tools you already own and know how to use. You can also access Costco data using the IRI PlusSuite™, a desktop reporting and analysis tool that combines ad-hoc access to IRI data with the power of Microsoft Office. This unique information sharing program delivers direct, interactive access to the industry’s only source of Costco’s warehouse-specific, daily, item-level POS data. IRI processes, hosts and markets Costco’s POS data to the Costco vendor community. Manufacturers use the Costco CRX program to produce share and benchmarking trend performance reports and eliminate user data manipulation time with pre-calculated, pre-aggregated metrics. Users can also build forecasting models based on historical sales, and conduct productive sales review discussions with Costco buyers using a common data set.

See

Visibility into a key retail account allowing you to consistently scorecard performance in a time frame that allows for meaningful action

Act

Accelerate business growth through the structured use of store-level POS data to identify and act upon distribution, merchandising and store-level opportunities

Win

Effectively reduce out-of-stocks, increase new product introduction success, and better manage item and promotion performance

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PRODUCT AT A GLANCE

DataSheets

Costco CRX

Summary
IRI Costco CRX™ is an exclusive data sharing program facilitated by IRI and Costco that provides selected manufacturers access to Costco’s store-level point-of-sales (POS) data in a structured, collaborative framework.

Business Issue Addressed:

Consumer-Centric Retail Execution

Key Features & Benefits:

Identify Key Seasonal Trends - report sales based on seasonal patterns, assure in stocks, improve planning
Provides Supply Chain Insight - identifies out of stock situations at store levels
Pinpoint Distribution Opportunities - quickly identify and act on stores where your top items are not selling
Understand Dynamics of Store Performance - isolate top and bottom performing stores
Measure your item's impact on Category Share - identify gaps between the growth in the category and the growth in your items

You should consider this product if you are in:

Market Research
Product Development
Sales Management

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