Healthy Kids Report - Information Resources, Inc. (IRI)

Healthy Kids Report

A new ground-breaking study from IRI that creates new health standards across 20 key categories and illustrates innovative in-store shopper education and navigation initiatives that can help retailers and manufacturers tap into the multi-billion dollar revenue growth opportunity identified in the 2006 Healthy Kids report!

See

Better-for-you product attributes driving growth, categories benefiting the most from better-for-you products, and key opportunities for private label

Act

Fact-based support for impactful better-for-you initiatives that you can implement across both traditional and non-traditional retail channels

Win

Leverage better-for-you products to provide a strong platform for center store sales growth and to provide a critical shopper-focused point of differentiation

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PRODUCT AT A GLANCE

DataSheets

Healthy Kids Report

Summary
A new ground-breaking study from IRI that can help retailers and manufacturers tap into the multi-billion dollar revenue growth opportunity identified in the 2006 Healthy Kids Report.

Business Issue Addressed:

Consumer and Shopper Relationship Management

Key Features & Benefits:

Execute and drive action at the store level
Identify retailer- and market-specific opportunities
Quantify the size of the opportunity and investment implications.

You should consider this product if you are in:

Brand Management
Category Management
Consumer Insights

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