Shelf View - Information Resources, Inc. (IRI)

Shelf View

Shopper Insights Advantage™ Powered by IRI Liquid Data™ is IRI’s transformational tool for creating actionable consumer and shopper insights. It combines superior content with the speed, power, and flexibility that you need to identify ways to grow by attracting shoppers, driving trips, and increasing basket value. With built-in scorecards, best practice analysis templates, and ad hoc access to 40+ unique data dimensions, the Shopper Insights Advantage™ application enables more, faster, and better insights.

See

Facings, footage and shelving activity at a granular level, and how you are performing against key category competition

Act

Use facts to understand the performance of your marketing initiatives and to build a roadmap for detailed action that leverages key on-shelf drivers and ensures you are represented optimally at the shelf

Win

Improve your on-shelf execution retailer by retailer and drive your overall profitability and performance

TAKE THE NEXT STEP

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PRODUCT AT A GLANCE

DataSheets

Shelf View

Summary
The IRI In-Store Solution Suite™, Shelf View, is an audit-based service that delivers detailed distribution, placement and facing information to help you understand the key in-store drivers of your product’s performance.

Business Issue Addressed:

Consumer-Centric Retail Execution

Key Features & Benefits:

Drastically improve your visibility to actual shelving conditions in retail stores
Develop detailed category management insights and recommendations
Understanding the footage, capacity, and placement of your product, you will be well-positioned to work consultatively with your retail partners

You should consider this product if you are in:

Category Management
Sales Analysts
Sales Management

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