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WHAT THEY ARE SAYING
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"IRI’s InfoScan and AllScan services have yielded unprecedented insights to help us better understand our products’ performance in the grocery, drug and convenience store space. We value IRI’s commitment, service quality and experience in the beverage alcohol industry. Our continued partnership with IRI will provide us with superior data to generate a better overall strategy for expanding our market reach and optimizing our sales growth."
Abbott Wolfe
Chief Sales Officer
Pabst Brewing Company


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RxPulse Net
RxPulse Net is a web-based reporting tool that empowers manufacturers and retailers to better leverage the pharmacy to drive incremental shopping occasions, market basket share, and loyalty among current and potential consumers. Unlike any other tracking tool, RxPulse Net offers a competitive view of the prescription marketplace at the retail level. With RxPulse Net, you now have the ability to track prescription purchases at a specific retail banner and leverage the pharmacy customer with whole store purchase behavior. Targeted marketing programs leveraging this information have a proven impact on total store sales and customer loyalty.

See
The value of both consumers who use prescriptions and those without a prescription need, and how to increase that value

Act
Target critical groups of customers based on identified behaviors, medical needs and demographics

Win
Connect pharmacy purchases to the entire store to drive revenue growth

TAKE THE NEXT STEP
Contact Us About RxPulse Net
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PRODUCT AT A GLANCE
DataSheets
Summary
RxPulse Net is a web-based reporting tool that empowers manufacturers and retailers to better leverage the pharmacy to drive incremental shopping occasions, market basket share, and loyalty among current and potential consumers.
Business Issue Addressed:
  • Consumer and Shopper Relationship Management
Key Features & Benefits:
  • Identify segments new to the competition, and implement marketing strategies while you quantify their effectiveness
  • Drive loyalty, grow your customer base, increase your market share, and expand relationships with your most valuable customers
  • Build better promotions; impact your brand and retail loyalty, enhance category or aisle performance, and increase market basket size
You should consider this product if you are in:
  • Brand Management
  • Retail Management
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