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What IRI Customers Are Saying
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"At Dr. Oetker, we believe that quality is the best recipe. It is our belief that recent developments within IRI have served to improve both the quality of data and the quality of providing this data. As a relatively new business to the U.K., Dr. Oetker was looking for a data solution that provided accurate, impactful and relevant insights but, more importantly, would deliver a proactive approach to the relationship. "
Peter Franks
Managing Director
Dr. Oetker


Press Releases

Archives (2005 to 2008)


New GMDC Study, Researched and Authored by Information Resources, Inc. and WSL Strategic Retail, Presents Breakthrough Methodology to Effectively Prom
Only 56% of shoppers who fill a prescription actually buy something else in the store on the same visit, presenting major opportunities for retailers, wholesalers and manufacturers alike to better connect with their customers and increase total stores sales according to Leveraging the Connection of Pharmacy and the Whole Store, a new study released by the General Merchandise Distributors Council Educational Foundation.
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IRI Named Exclusive Supplier of Syndicated Marketplace Information, Consumer Panel, and Analytics for Deeper Consumer and Retailer Insights
Information Resources, Inc., the leading provider of content, analytic services and Business Performance Management (BPM) solutions to the consumer packaged goods (CPG), retail, and healthcare industries, today announced that IRI and Ocean Spray, the nation's number-one brand of canned and bottled juice drinks, have renewed their longstanding business relationship and expanded its scope to include IRI’s Consumer Network™ Household Panel Service.
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Despite recent media claims that carb-cutting is declining, store sales trends show growth; naturally low-carb products achieving largest gains
The low-carb trend is far from over, according to sales figures reported in IRI’s latest Times & Trends report – “Carb-Cutting Shoppers.”  With reports of an estimated 26 million Americans on a low-carb diet today and some 70 million limiting their carb intake informally, the Consumer Packaged Goods (CPG) and retail industry’s opportunity to serve these consumers with products that satisfy, but also support weight-loss goals, remains significant.
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New HealthTracker Service™ Delivers Ongoing Insight into Consumer Attitudes & Behaviors on Health and Wellness Issues
Information Resources, Inc.’s Healthcare Solutions Group and HealthFocus International, a division of Irwin Broh & Associates, Inc. today announced a strategic relationship and the immediate availability of the HealthTracker Service™, a new syndicated service to help consumer packaged goods (CPG) manufacturers and retailers continually monitor and understand the impact of health and wellness trends in attitudes and awareness on consumer behaviors.
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Leading wellness expert Robert Doyle presents “Obesity: The Consumer & The Food Industry Response,” a detailed look into how America is tackling the obesity crisis. Drawing on insights from IRI’s proprietary Med Profiler™ Health & Wellness data, Doyle delves into the current trends behind the obesity movement.
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