|
Industry luminaries from Acosta, Advantage Sales & Marketing, Dollar General, Kellogg Company, and McBride Plc lead impressive list of keynote speaker
Based on the tremendous success of its 2004 inaugural Industry Summit, Information Resources, Inc. (IRI) announced today its second annual event, the Reinventing CPG and Retail Summit 2005.
Read More
|
|
IRI licenses TiVo® audience research data for IRI BehaviorScan® DVR; new service to measure impact of Digital Video Recorder usage on ad effectiveness
Information Resources, Inc. (IRI), the leading global provider of market content, analytic services, and Business Performance Management (BPM) solutions today announced the creation of the industry’s first measurement service designed to measure ad effectiveness among households using Digital Video Recorders (DVRs), an increasingly popular technology that enables viewers to bypass standard commercials.
Read More
|
|
Contract Extends IRI’s Global Relationship with Henkel
Furthering its ongoing business transformation and continued client acquisition, Information Resources, Inc. today announced that The Dial Corporation, a wholly owned subsidiary of the Henkel Group/Germany, has selected IRI as its preferred provider of marketplace information services.
Read More
|
|
Multi-Phased Research Program to Offer Detailed Analysis on Consumer’s Evolving Attitudes and Purchase Behaviors in Arthritis and Pain Management Cate
Information Resources, Inc.’s Healthcare Solutions Group today announced a strategic, multi-phased research initiative designed to provide manufacturers and retailers with new insights into the changing consumer attitudes and buying behaviors of Rx and OTC medications in the pain management sector as a result of the Vioxx withdrawal from the marketplace.
Read More
|
|
Leading consumer packaged goods (CPG) expert shares annual report on the latest insights on the industry’s hottest new product categories in convenience stores and the key factors and consumer trends driving their success.
Read More
|
|
IRI and MSA Form Relationship to Expand Marketplace Visibility for Confections and Snacks Manufacturers in Vending Arena
Confections and snack manufacturers will finally be able to track sales of their products through vending machines using a new service to be delivered by Information Resources, Inc. (IRI). IRI and Management Science Associates, Inc. (MSA) today announced a strategic relationship that will provide confections and snacks manufacturers with new and previously unavailable visibility into confections and snacks sales and highly-accurate projected channel trends in the vending arena.
Read More
|
|
Expanding IRI Beer, Wine, and Spirits Practice Delivers Vertical Market Expertise and Critical Business Insights to Drive Growth for Leading Beer Make
Information Resources, Inc., the leading global provider of content, analytic services, and Business Performance Management Solutions (BPM) to the consumer packaged goods (CPG), retail, and adult beverage industries today announced that Pabst Brewing Co. has selected IRI and its InfoBeerUSA™ service as its new provider of syndicated marketplace business insights.
Read More
|
|
Industry’s first Content-on-Demand Factory to revolutionize how manufacturers and retailers go to market with daily updates and real-time analysis for
Continuing its business transformation and increasing the value and relevance of marketplace information, Information Resources, Inc. (IRI) today unveiled plans for the CPG and retail industry’s first Content-on-Demand Factory.
Read More
|
|
New GMDC Study, Researched and Authored by Information Resources, Inc. and WSL Strategic Retail, Presents Breakthrough Methodology to Effectively Prom
Only 56% of shoppers who fill a prescription actually buy something else in the store on the same visit, presenting major opportunities for retailers, wholesalers and manufacturers alike to better connect with their customers and increase total stores sales according to Leveraging the Connection of Pharmacy and the Whole Store, a new study released by the General Merchandise Distributors Council Educational Foundation.
Read More
|
|
IRI Named Exclusive Supplier of Syndicated Marketplace Information, Consumer Panel, and Analytics for Deeper Consumer and Retailer Insights
Information Resources, Inc., the leading provider of content, analytic services and Business Performance Management (BPM) solutions to the consumer packaged goods (CPG), retail, and healthcare industries, today announced that IRI and Ocean Spray, the nation's number-one brand of canned and bottled juice drinks, have renewed their longstanding business relationship and expanded its scope to include IRI’s Consumer Network™ Household Panel Service.
Read More
|
|
|