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IBC Renews Relationship with IRI to Support its Merchandising Initiatives
Information Resources, Inc. (IRI) announced today that Interstate Bakeries Corporation (IBC) is leveraging the IRI Apollo Suite of space management services to optimize the performance of its retail shelf space.
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California-Based Table Wine Brands Leading Growth According to IRI Study
Information Resources, Inc. today announced the release of its second annual “2005 Table Wine Top 30 Brand Performers,” a revealing study that pinpoints the top 30 most influential table wine brands.
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Presentation Reviews Sales Trends and Evolving Consumer Purchase Behavior Across Healthier and More Indulgent Snacks
To help retailers and manufacturers understand these trends and what they mean for future growth potential, IRI conducted an extensive analysis integrating insights from multiple sources, including a proprietary Snacking Profiles study, which explores attitudes and purchase behavior of heavy healthy and indulgent snackers.
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Despite Year of Natural Disasters and Uneven Economy, Categories, Brands and Retailers Grow Through Innovation
Total consumer packaged goods (CPG) dollar sales grew only 1.6 percent in 2005, as the industry faced an extraordinarily challenging year marked by a devastating hurricane season and an uneven economy. But while the industry growth was disappointing, trends across specific channels and categories throughout the industry were encouraging, according to the latest Times & Trends report, “2005 CPG Year in Review: A Remarkable Year of Challenges and Wins,” from Information Resources, Inc. (IRI),.
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Top Beer Brand Performers Leverage Innovative Retail Execution to Drive Growth
Innovative strategies in pricing, merchandising and supply chain continue to be the key elements driving success of today’s leading beer brands, according to Information Resources, Inc. (IRI).
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Industry Award Program Honors Leaders Transforming Their Organizations and Products
Information Resources, Inc. (IRI), AMR Research, Consumer Goods Technology and Racher Press, Inc., publisher of Chain Drug Review and Mass Market Retailers, announced the winners of the 2006 Global CPG & Retail Excellence Awards, giving top honors to The Campbell Soup Company, CVS, McNeil Consumer Healthcare and The Procter & Gamble Company.
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IRI Delivers Management Solution for Diageo North America
Information Resources, Inc. (IRI) today announced that Diageo North America, the world’s leading spirits, wine and beer company, has implemented a Planning Management solution leveraging the IRI Business Performance Management (BPM) solutions platform.
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Leading New CPG Products Raise the Bar on Taste, Nutrition, Convenience and Product Performance
Information Resources, Inc. (IRI) announced today the “Top 10 New Product Pacesetters,” a highly-anticipated ranking of the most successful new consumer packaged goods brands that is now in its eleventh year. The rankings include the 2005 pacesetters, which are the top new brands launched between February 2004 and January 2005.
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Companies to Integrate Sales Data, Consumer Behavior Insights and Survey Information to Drive Increased Marketing Effectiveness for Consumer Packaged
Information Resources, Inc. (IRI) today announced the formation of a strategic relationship with comScore Networks, Inc. to offer clients an unprecedented level of insight into consumer behavior and attitudes.
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Consumer Solutions Provide Insights into the Needs and Wants of Today’s Savvy Consumers Market Solutions Deliver Predictive Data Integration Cap
Information Resources, Inc. (IRI) announced plans to offer new “Consumer Understanding” solutions that will empower manufacturers and retailers to accomplish their objectives by better understanding consumer drivers, loyalties, habits and concerns.
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