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First in a Series of IRI Studies Analyzes Evolving Attitudes, Behaviors and Purchase Patterns of U.S. Consumers Impacted by Market Shifts
A new thought-provoking IRI study, “IRI Times & Trends Special Report: Competing in a Transforming Economy,” examines the competitive landscape and delivers new insights into shifting consumer shopping and purchase behavior and resulting opportunities for CPG manufacturers and retailers.
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Leading beer maker leverages IRI’s superior beverage alcohol expertise and industry-leading AllScan™ and InfoScan® tracking services
Information Resources, Inc. (IRI) announced today the continuation of its long-standing relationship with Pabst Brewing Company. Under the enhanced agreement, Pabst will receive increased convenience, grocery and drug store insights provided by the industry-leading IRI AllScan™ Convenience Store Tracking and the census-based IRI InfoScan® services.
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IRI helps Harness the Power of Stop & Shop’s Customer Data to Create True Customer-Centric Assortment Plans
Information Resources, Inc. and The Stop & Shop Supermarket Company, one of the nation’s premier food retailers, announce the expanded use of the IRI Loyalty Analytics Assortment Planner solution for Stop & Shop’s assortment planning efforts.
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IRI Apollo Designer Workstation to Improve Shelf Assortment and Space Planning at Cluster and Store-Specific Levels for Retailers
Information Resources, Inc. (IRI), the leading global provider of consumer, shopper, and market insights for consumer packaged goods (CPG), retail, and healthcare industries, today announced that the Acosta Sales & Marketing Company, one of North America’s largest providers of in-house planogram support solutions to the CPG industry, is the latest client to begin utilizing IRI’s retail space planning solution, Apollo Designer Workstation™ and will be collaborating with IRI to implement the solution at select retail customers. The announcement was made during The FMI Show taking place on May 4-7 in Las Vegas.
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Noted Industry Sales Leader to Drive Growth of Apollo Offerings
Information Resources, Inc. (IRI), the leading global provider of consumer, shopper, and market insights for the consumer packaged goods (CPG), retail, and healthcare industries, has named recognized retail optimization authority Shaun Bossons as the company’s new global senior vice president, Apollo Solutions Group.
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Presentation Helps Hispanic Advertisers, Marketers, Manufacturers and Retailers Leverage Increasing Buying Power of Fastest-Growing Consumer Segment
To help the industry take a closer look at this complex consumer group and to win at the shelf, consumer insights expert, Staci Covkin, is presenting “Winning at the Shelf.” Covkin’s presentation will be based on extensive survey and purchasing insights from IRI on Hispanic consumers.
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Former Executive Vice President of OgilvyOne Worldwide Adds Depth and Experience to IRI’s European Management Team
To further fuel the continuing growth of its international business, Information Resources, Inc. (IRI) announced today that Nigel Howlett has joined the company as President of IRI International. Howlett was previously Executive Vice President (global) at OgilvyOne Worldwide and a member of the company’s board of directors. He replaces and reports to Mark Parise, who has assumed the role of President of IRI’s global Market Information Group.
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Presentation Outlines Industry Trends and Growth Opportunities for Convenience Store Operators
Consumer snacking trends expert Sally Lyons Wyatt will explain the drivers behind industry performance and will showcase innovative brands, marketing and in-store tactics.
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New Partnership Provides Clients Easy Access and Deep Consumer Visibility across Multiple Global Markets and Cultures in Asia, Latin America, Europe, and North America
Information Resources, Inc. (IRI) and the Europanel Association, which has the largest share of the consumer panel market in the world, today announced that they are joining forces to form the world’s widest-reaching, single-panel research service.
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CPG & Retail Insights Leader Sees Focus on Evolving Consumer Expectations as Key to Market Success
Information Resources, Inc. (IRI) has released its annual forecast of emerging consumer trends affecting the CPG industry. IRI views 2008 as a year offering unprecedented opportunities for retailers and manufacturers that listen to consumers both directly and through analysis of their shopping and purchase behavior to develop unique products and shopping experiences aligned with evolving consumer needs.
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