|
|
Brand Week
Contrary to
popular belief, sales of green products are not tanking in a down
economy and it’s not the diehard enthusiasts who are buying these
products either, according to a new report by market research firm
Information Resources Inc.
Read More
|
|
|
|
BtoB
Even as travel budgets are slashed and show attendance slows, you know the importance of event marketing to both your company and your customers. Here are some tips to help communicate that.
Read More
|
|
|
|
Drug Store News
Shopper behaviors being shaped out of economic necessity today may be casting the mold for shopping behaviors tomorrow, noted Steve Johnson, EVP health care and personal care client solutions for Information Resources Inc., during a presentation at the National Association of Chain Drug Stores’ Regional Chain Conference here last month.
Read More
|
|
|
|
Advertising Age
Marketers Face Moment of Truth As Retailers' Lines Soar to Historic Sales High
Read More
|
|
|
|
Wall Street Journal
This week, Bounty paper towels, made by Procter & Gamble, plans to unveil an ad campaign designed to reflect what P&G says is today's more cavalier attitude toward household messes.
|
|
|
|
Nutrition Business Journal
In a recent interview with Nutrition Business Journal, Thom Blischok shared his insights and offered some advice for how companies selling “better for you” products can compete during these turbulent times.
|
|
|
|
CSP Daily News
IRI's innovation chief urges retailers to work toward rewiring convenience.
Read More
|
|
|
|
Advertising Research Foundation
The first ORQC Newsletter informs the industry on progress being made against the issues and opportunities addressed by the ARF’s Online Research Quality Council.
|
|
|
|
Chain Drug Review
Shopper and market insights designed to drive growth in the current challenging economy will be examined when Information Resources Inc. (IRI) holds a consumer packaged goods (CPG) summit March 23 through March 25 in Las Vegas.
|
|
|
|
Refrigerated and Frozen Foods Retailer
The tough economy means your shoppers are buying different products, and may be responding in unexpected ways to your promotions. Here’s what you can do.
|
|
|
|
St. Louis Post-Dispatch
In tough economic times more shoppers are opting for private-label goods.
Twofold Benefit: Customers pay a lot less and stores make a much bigger profit.
|
|
|
|
Reuters
Grocery sellers are poised for a hearty holiday season as harder-to-get credit and rising unemployment promise to keep consumers close to home and family.
U.S. shoppers, who have been putting off purchases of clothes, furniture and cars in what could be the worst retail environment in three decades, are stretching their food dollars by visiting fewer restaurants, clipping coupons and trading down to store brands.
Read More
|
|
|
|
Chain-store champagne accompanied the ringing of tills as hundreds of thousands of British consumers turned out last week for the long-awaited opening of Europe's biggest indoor shopping centre. Yet for all the enthusiasm, the broader global tale has not changed: the crisis on Wall Street is making itself felt markedly on Main Street.
Read More
|
|
|
|
Wall Street Journal
Many Americans are changing their everyday purchases and abandoning brand loyalty, prompted by the persistent financial pressure of rising food, gasoline and electricity prices. Over the past 24 months, consumer prices have risen 7.8% according to the U.S. Bureau of Labor Statistics. From coloring hair at home instead of at the salon to trying cheaper laundry detergents, new evidence indicates that Americans are modifying even minor household habits to save money.
Read More
|
|
|
|
IRI: Private Labels, Big-Box Retailers to Benefit as Consumers Say They're Belt-Tightening
In a survey completed within the past two weeks, respondents said they'll place more emphasis on holiday traditions, family get-togethers and religious observance as a counterweight to the so-called misery index of rising unemployment and prices, said Thom Blischok, president-innovation and consulting for IRI.
Read More
|
|
|
|
Convenience Store News
This economic downturn is drastically different from prior recessions, agreed Sheila McCusker, editor of Times & Trends, a newsletter published by research firm Information Resources Inc. (IRI). "Inflation has grown so dramatically. While gas prices, energy costs and food costs are up 12 percent or higher in some cases, income has not kept pace. "It's not going to get a lot better soon," she continued. "Commodity costs are skyrocketing. Manufacturer costs, packaging costs -- plastic is up 40 percent -- makes it hard to find places to cut back on. We don't expect the economy to get better until the second quarter of 2009."
Read More
|
|
|
|
USA Today
Arnisha Keyes admits she's no Rachael Ray. Until recently, she spent $30 a day to eat breakfast, lunch and dinner at restaurants. But the high price of gas has her testing her cooking skills to save money, packing lunch for work and experimenting with dinner salads by microwaving frozen vegetables, mixing them with spinach and pouring ranch dressing on top.
Read More
|
|
|
|
Convenience Store Petroleum
An imperiled economy, gloomy consumer confidence and a weak U.S. dollar are not ideal business conditions by any American's measure. But all that be damned. The next six months offer convenience retailers the greatest opportunity for growth in the industry's history, according to Thom Blischok, president of consulting and innovation for Information Resources Inc. (IRI), Chicago.
Read More
|
|
|
|
|
CSP
Is the current economy swaying consumers' purchasing decisions, compelling them to buy more items at a convenience store when they stop to buy gasoline? Do consumers expect to pay more at a c-store? Are private-label products really finding more acceptance? A just-completed c-store research project by Information Resources Inc. (IRI) helps to separate fact from fiction.
|
|
|
|
Private Label Buyer
With their budgets stretched to the max by skyrocketing gas, energy and food prices, American consumers are re-evaluating what they buy and where they buy it, according to a recent study from Chicago-based Information Resources Inc. (IRI). The study, "IRI Times & Trends Special Report: Competing in a Transforming Economy," found that escalating prices have created exceptionally high price sensitivity — driving down demand in multiple categories while driving growth in private label, trial of lower-priced brands and accelerated channel migration.
|
|
|
|