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Datasheets (alpha order)


Read about this integrated tool that supplies you with insights into consumer behavior by integrating panel, store, and demographic data. Better understand the market environment, discover category opportunities, and link your brand to those opportunities.
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Read about the solution that brings together all the data sources you need to help your team perform a full assessment of the category. Become more consumer-centric; integrate and monitor actual performance, compare the results against your plans, and learn when actual performance is not tracking to hit your target goals – giving you time to re-adjust your tactics and still outperform your competition.
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IRI’s Times & Trends Special Report, Competing in a Transforming Economy, is a ground-breaking study that delivers new insights into shifting consumer shopping and purchase behavior and resulting opportunities and risks for CPG manufacturers and retailers.
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IRI’s Times & Trends Special Report, Competing in a Transforming Economy, is a ground-breaking study that delivers new insights into shifting consumer shopping and purchase behavior and resulting opportunities and risks for CPG manufacturers and retailers.
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IRI’s Competing in a Transforming Economy 3.0: The Search for Affordable Solutions, is a ground-breaking study that delivers new insights into shifting consumer shopping and purchase behavior and resulting opportunities and risks for CPG manufacturers and retailers.
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Product & Training Demos (alpha order)


You'll examine four measure families (distribution, volumetric, pricing and merchandising) and discover how each category provides insight on product performance.
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This course introduces PlusSuite application tools, functions and features to new users. Topics covered include launching PlusSuite applications, accessing data sources, using application tools to select data for queries and build reports, and using application features to format and work with existing PlusSuite reports.
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What is panel data? How does panel data differ from point of sale data? What questions do panel data answer? These questions and more are answered in this course that explores IRI's Consumer Network and the insight panel data provides for product performance.
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Using the IRI sales equation, you'll discover how to create a top-line analysis for product performance.
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You will learn how XLeratePlus users can leverage existing expertise and benefit from the familiar Microsoft Excel environment.
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Webinar Archives (alpha order)


In this session you will learn about IRI MarketView On Demand™, a web-based tool that will help you to quickly arm yourself with the information you need to make confident, fact-based decisions about a your most critical business issues.

IRI MarketView On Demand provides you with access to a suite of configurable best practice report templates that address the most common CPG business issues. IRI MarketView On Demand gives you the flexibility to run these report templates against any of the categories and geographies available in the IRI InfoScan Reviews database. IRI MarketView On Demand is available, 24 hours a day, seven days a week from any computer with a web connection.

Length: 60 minutes

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Attend this session to hear IRI experts discuss the IRI Healthcare Report which outlines the impact of Medicare Part D outreach, in-store health clinics, and discounted generic drug programs. Both retailers and manufacturers will receive valuable information on how to leverage these healthcare programs, the pharmacy itself, and health-driven categories for total store growth.

Length: 60 Minutes

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Experts from IRI, Schneider Associates and Stagnito’s New Products Magazine will share proven strategies that positively influence new product launches. 

Speakers:

Valerie Walker, IRI
Joan Holleran, Stagnito’s New Products Magazine
Joan Schneider, Schneider Associates

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Join us for our end-of-the-year webinar as we recap the top 10 product launches of the year, as determined through the recently released Sixth Annual Most Memorable New Product Launch Survey.  Schneider Associates, New Products Magazine, IRI and comScore will talk about what made these products memorable to consumers as well as the latest consumer purchasing and behavioral trends, including:
  • Tech takes over
  • Year of the Oreo
  • Health on the go
  • Buy American
  • and much more...

Presenters: 

Joan Holleran, BNP Media:  Editor of New Products Magazine
Char Partelow, IRI:  Senior Vice President – Consumer and Shopper Insights
Patrick Richardson, Schneider Associates:  Launch Director
Susan Robinson, comScore:  Vice President – CPG Solutions

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Join Schneider Associates, Mintel, and IRI as we talk about the top 10 product launches of 2008, as determined through the Seventh Annual Most Memorable New Product Launch Survey.  We’ll discuss what made these products memorable to consumers as well as the latest consumer purchasing and behavioral trends.
PodcastListen to Podcast    View OnlineView Webinar   Download PDFDownload PDF

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White Papers & Case Studies


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