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Read about the solution that provides you an integrated thorough analysis of sales results and attitudinal insights designed to improve your current and future product and marketing strategies, and produce actionable outcomes.
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Learn more about this powerful set of predictive tools that leverages a robust database of category-specific benchmarks to assist in new product goal setting and trial and repeat forecasting, empowering you to track performance, validate strategy and plan corrective action to ensure new product success.
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Read about this custom study that integrates three types of consumer behavior data to bring you unprecedented insights. Measure brand and category response to specific marketing events, so that you can optimize marketing offers and scheduling to increase overall consumption.
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For CPG manufacturers seeking to get the most out of their internet advertising efforts, IRI comScore Consumer Online Suite is a single-source household panel that integrates unique comScore internet tracking technology with purchase data from IRI Consumer Network panelists.
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IRI Launch Commander™ is a launch management service that delivers an accurate year one sales forecast based on as little as eight weeks of data, alerting you to whether or not your brand is on track to meet its goals early in the launch process.
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