Retail Market Watch - Information Resources, Inc. (IRI)

Key Trends Impacting the CPG Industry

The IRI Retail MarketWatch™ is a quarterly digest of key trends impacting the CPG retail industry,
focusing on emerging consumer behaviors, key growth categories and changing retail channel dynamics.

Read these publications to gain visibility into the dynamics driving retail sales right now. The trends and indicators highlighted in the newsletter are designed to help you see how your company’s results stack up, act with confidence as you modify your merchandising and marketing plans, and win at the shelf with forward thinking strategies.

11/1/2008
Tomorrow’s Health & Wellness Opportunity

Volume 1, Issue 8

New report pinpoints emerging revenue opportunities that leverage growing consumer interest in holistic health management. Each of the three components of holistic preventive care represents a large and growing opportunity for both food retailers and manufacturers.

Also in this issue:

Channel Migration Impact on Retailing
Category Benchmarks
Shopping Benchmarks
New Items Report

7/30/2008
Competing in a Transforming Economy

Volume 1, Issue 7

Over the past year, consumer CPG purchase behavior has taken a turn down but then back up in the latest quarter. Dollar sales growth reflects the impact of product inflation at retail. But unit sales declines present a more telling story of weakened shopper behavior. Both, however, are on the rise as recent gas price spikes prompt consumers to reduce restaurant spending and eat in more often.

Also in this issue:

Impact on CPG
Category Benchmarks
Shopping Benchmarks
New Items Report

4/1/2008
Kids Eating Healthy

Volume 1, Issue 6

Retailers today need to grasp how effective they are in connecting parents with better-for-you products. IRI’s latest report “Healthy Kids II – Implementing theBetter-For-You Standard” addresses this major business opportunity

Kids Eating Healthy
Wellness Trends
Category Benchmarks
Shopping Benchmarks
Top 10 New Items in 2007

11/1/2007
Fresh Food Trends

Volume 1, Issue 5

Recent fresh produce performance and launch of Tesco’s “Fresh & Easy” Neighborhood Markets pinpoint growth and emerging tactics for retailers.
Fresh Food Trends

Merchandising Trends
Category Benchmarks
Shopping Benchmarks
Q3 2007 New Items

7/30/2007
Lower Income Shoppers

Volume 1, Issue 4

Latest IRI report pinpoints how retailers can better serve the diverse lower income shopper group and build store growth.

Lower Income Shoppers
Targeting Value Shoppers
Category Benchmarks
Shopping Benchmarks
Q1 2007 New Items

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