The recession has created a new kind of shopper—frugality is now the
new consumer habit, with every purchase decision considered carefully.
Retailers and manufacturers, in turn, are faced with the challenge of
adapting to this new shopper to maintain a competitive edge. To discuss
this new shift in shopper behavior, industry thought leader Thom
Blischok will serve as moderator of the “The New Value Consumer:
Company Response to New Priorities and Changed Habits” panel at the
Grocery Manufacturers’ Association Executive Conference attended by
senior retail and CPG executives.
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