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5/22/2008

Increased Price Control and Management Essential to Reducing Profit Risks; IRI Announces Availabilit

Innovative Software Solution Helps Improve Pricing Practices and Preserve Margins for CPG
Today’s Consumer Packaged Goods (CPG) margins and profits are being threatened by regional and local price practices, fluctuating exchange rates, and local price disparities that create imbalances and can encourage misleading retailer buying tactics. To help mitigate these risks and provide global consumer goods manufacturers with a comprehensive software solution for effectively managing price practices and execution across multiple countries, Information Resources, Inc. (IRI), the leading global provider of enterprise market information solutions for the CPG, Retail, and Healthcare industries today announced availability of the IRI Cross-Border Pricing™ solution.

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