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5/22/2008

New Solution from IRI Healthcare Empowers Marketers to Better Understand Medicare Part D Beneficiari

RxPulse® Net Links Prescription, Over-the-Counter and CPG Product Sales to Provide One Competitive Retail View
To address this burgeoning problem and increase profits in the highly complex healthcare marketplace, the Healthcare Solutions Group of Information Resources, Inc. (IRI) today introduced RxPulse® Net, a new web-based solution that measures, tracks, and integrates critical pharmacy and non-pharmacy data.

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