Written by: IRI Blog 9/8/2009 8:00 AM
IRI's Susan Viamari, Editor of Times and Trends, posted a guest blog on Google's CPG Blog titled, "Channel Migration: Escalation of Deal-Seeking Drives Battle for Share to a New Level." Check it out!
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infores: Millennial women place a higher value on low prices and convenience compared with women in their 30s and 40s. #IRIWebinar
Thu, 19 Nov 2009 19:14:14 -0600
infores: Millennials appear to be more price sensitive and less brand loyal #IRIWebinar
Thu, 19 Nov 2009 19:12:45 -0600
infores: 70% of Millennial shoppers agree that store brands are typically of excellent quality #IRIWebinar
Thu, 19 Nov 2009 19:11:11 -0600
infores: Due to the recession, Millennial shoppers have reduced spending on food categories like frozen pizza, gum, and frozen poultry #IRIWebinar
Thu, 19 Nov 2009 19:02:24 -0600
infores: Future “hot spots” for Millennials over the next 5-8 years are expected to be in the Southeast, Southwest and the Rockies #IRIWebinar
Thu, 19 Nov 2009 18:56:14 -0600
infores: Millennials are seeking U.S. cities with Quality Schools, Strong Corporations, Low Cost of Living, and Affordable Homes #IRIWebinar
Thu, 19 Nov 2009 18:54:01 -0600
infores: For retailers and manufacturers, understanding where Millennials will move has important strategic implications #IRIWebinar
Thu, 19 Nov 2009 18:47:03 -0600
infores: Compared with older households, Millennials are in the early stages of developing their own careers and families #IRIWebinar
Thu, 19 Nov 2009 18:43:52 -0600
infores: Millennials are actively reaching for private labels #IRIWebinar
Thu, 19 Nov 2009 18:36:03 -0600
infores: An estimated $54.3 Billion in CPG growth will be generated by Millennial households #IRIWebinar
Thu, 19 Nov 2009 18:29:40 -0600