Upcoming Events & Webinars
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April 7, 2010
Leveraging Healthcare for Total Store Growth Webinar
Based on the leading-edge Healthcare III study, this webinar will
uncover emerging revenue opportunities that leverage growing consumer
interest in holistic health management. This forward-looking,
actionable analysis will help retailers and manufacturers understand
which ailments are driving pharmacy growth today, which represent the
greatest future “total store” opportunities, and how to design and
implement disease-state management initiatives that will drive shopper
loyalty and total store performance in your markets.
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April 24-27, 2010
NACDS Executive Annual Conference
More than 1,800 of today's most influential retail executives from
drug, food, and mass merchandising and their supplier partners will
return to The Breakers in Palm Beach to share insights, forge
relationships, and explore future opportunities. Long regarded as our
industry's most prestigious meeting, the Annual Meeting will give you
and your company a unique opportunity to gain new insights into today's
changing marketplace and set your course for the future.
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May 10 - 13, 2010
FMI 2010
FMI 2010 is the industry leadership event showcasing emerging
opportunities; delivering consumer insights through thought provoking
research and education; and, fostering industry collaboration and
community. This is your biennial opportunity to see the food industry's
showcase of products and services and to engage with retailers and
wholesalers from around the globe. Be sure to visit IRI in booth #6242!
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June 6 – 8, 2010
NACDS Marketplace Convention
The NACDS Marketplace Conference is not your typical trade show. It is
a venue for retail buyers and sellers to meet one another and work
together to bring new and innovative products to market. Where else
can you have a guaranteed meeting with buyers from top retail
companies? Pair this with the most expansive and timely selection of
education programming in the industry and you have NACDS Marketplace.
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Webinar Archives
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Join us for our end-of-the-year webinar as we recap the top 10
product launches of the year, as determined through the recently
released Sixth Annual Most Memorable New Product Launch Survey.
Schneider Associates, New Products Magazine, IRI and comScore will talk
about what made these products memorable to consumers as well as the
latest consumer purchasing and behavioral trends, including:
- Tech takes over
- Year of the Oreo
- Health on the go
- Buy American
- and much more...
Presenters:
Joan Holleran, BNP Media: Editor of New Products Magazine
Char Partelow, IRI: Senior Vice President – Consumer and Shopper Insights
Patrick Richardson, Schneider Associates: Launch Director
Susan Robinson, comScore: Vice President – CPG Solutions
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Experts from IRI and IMS will share insights for accurately answering
the critical questions associated with your DTC spending. You will
receive valuable information about the impact of advertising on
prescriptions and become familiar with BehaviorScan Rx, the gold
standard method for testing TV advertising, and how it is now being
used specifically for pharmaceutical products.
Speakers:;
Jim Findley (IRI)
Christine Lydzinski (IMS)
Length:
60 minutes
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Experts will share techniques for monitoring interesting new products
and for identifying and making innovations applicable across geographic
markets. You’ll learn how to expedite the trend identification process
and ways to help your company make better strategic product innovation
decisions.
Speaker:
Lynn Dornblaser, Mintel
Length: 60 minutes
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IRI Analytic Advisory Board members and Harvard Business Review
contributors Len Lodish from the Wharton School and Carl Mela from the
Fuqua School will discuss ways to balance short- and long-term
marketing approaches including price promotions, advertising, product
development and new distribution strategies to meet your brand
objectives.
Speakers:
Len Lodish, Wharton School
Carl Mela, Fuqua School
Length:
60 minutes
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IRI experts will discuss how Wal-Mart’s strategic initiatives are
delivering new growth potential across specific categories, consumer
segments and international markets and new risks for competing
retailers. This webinar will reveal critical insights that can be
leveraged by CPG manufacturers and retailers to form the foundation of
breakthrough strategies that will protect and grow share as Wal-Mart’s
transformation unfolds.
Speakers:
Sheila McCusker, IRI
Greg Herbold, IRI
Length:
60 minutes
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