|
Consumers Making Fewer and Larger Shopping Trips at Supercenters
Consumers are balancing the need to save money on consumer packaged goods with the need to conserve gas, so they are turning to supercenters to make fewer and larger shopping trips. Information Resources, Inc.’s latest research, “Times & Trends: Channel Migration 2008,” reveals that supercenters were the only store type to achieve sales gains across six key grocery retail department areas during the last year, while traditional grocery retailers showed declines in four of six departments.
Read More
|
|
Top Southeast Regional Retailer Expands IRI Relationship
Information Resources, Inc. announced today that it is expanding its relationship with Publix Super Markets, Inc., the largest employee-owned supermarket chain in the United States, with the implementation of IRI Apollo Web Publisher™ to support the management and distribution of planograms (POGs) to its stores to improve its merchandising operations.
Read More
|
|
Information Resources, Inc. (IRI), the leading global provider of consumer, shopper and market insights for the consumer packaged goods (CPG), retail and healthcare industries, announced today that Dr. Hans Jessen has joined the company as Executive Vice President and Managing Director of European Services and Global Analytics Delivery.
Read More
|
|
Cummings Brings Long History of Innovation and Growth to New Role
Information Resources, Inc. (IRI) announced today that Patrick C. Cummings will now lead its Modeling and Analytic Solutions Group. Cummings, who previously led IRI Solution Sales, will report to John Freeland, IRI’s president and chief executive officer.
Read More
|
|
More Than 500 Validations Prove Accuracy within 9 Percent of Actual Sales
Information Resources, Inc. today announced a major breakthrough in sales forecasting with the availability of year one sales forecasts based on as little as eight weeks of data through the IRI Launch Commander™ service.
Read More
|
|
Presentation Provides Overview of Beer Category Trends
The higher cost of ingredients and packaging, skyrocketing gas prices, price to consumer increases, low consumer confidence and a sluggish economy are just a few of the challenges that the beer industry is facing in 2008. So, how are the beer category and the craft segment, in particular, performing from a sales perspective this year? To help provide insights, IRI beverage alcohol expert, Dan Wandel, will be presenting, “2008 IRI Beer Category Overview and Craft Segment Review,” during the Brewers Association Power Hour interactive teleconference.
Read More
|
|
Second Part in a Series of IRI Studies Explores Wal-Mart’s Role in Helping Consumers Navigate Transforming Economy
As consumers modify their shopping patterns to try to save money on both their gas and consumer packaged goods (CPG) expenditures, they are turning to supercenters to find bargains. Many are finding these great deals in Walmart, which is now posting share gains in 84 percent of top 100 CPG categories. IRI is taking a closer look at the retailer’s latest success in its economic study, “IRI Times and Trends: Walmart: Helping Consumers Navigate a Transforming Economy,” which explores Walmart’s role in helping consumers navigate in a transforming economy through strategies to deliver affordable products and healthcare and an enhanced shopping experience that will keep consumers coming back for more even after economic conditions improve.
Read More
|
|
IRI Apollo Designer Workstation™ Customizes Shelf Product Presentation and Assortment to Drive Customer Satisfaction
Information Resources, Inc. (IRI) today announced that The McKee Foods Corporation, best known for its line of Little Debbie® snack cakes, has selected the retail space planning software, IRI Apollo Designer Workstation, to increase sales and profits for its sweet goods products by customizing product selection and shelf presentation in its retailer customers’ stores.
Read More
|
|
In a move to further enhance its industry impact, the Advertising
Research Foundation (ARF) has named Kimberley B. Dedeker, Vice
President, External Capability Leadership - Global Consumer &
Market Knowledge, The Procter & Gamble Company, as Chairperson of
the Online Research Quality Council (ORQC) Client Advisory Board, it
was jointly announced today by Robert Barocci, ARF President and CEO,
and Robert Tomei, Chairman of the ARF/ORQC, and President, Consumer
& Shopper Insights, Information Resources, Inc.
Read More
|
|
General Mills, Mars Snackfood, BIC, Pabst and Welch’s Among Latest New Customers
IRI announced today that leading U.S. consumer product giants General Mills, Mars Snackfood, BIC, Pabst, and Welch’s have all purchased the IRI AllScan™ Convenience Store Tracking Service just 12 months after its initial launch. In addition, IRI also announced that it has enhanced the AllScan service with new data from the nation’s leading convenience stores and new features that will deliver reliable and actionable insights to retailers and sales and marketing executives at the local market level.
Read More
|
|
|