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5/23/2008

Pabst Brewing Co. Driving to Grow Market Share and Profits Selects IRI to Provide Market Insight

Expanding IRI Beer, Wine, and Spirits Practice Delivers Vertical Market Expertise and Critical Business Insights to Drive Growth for Leading Beer Make
Information Resources, Inc., the leading global provider of content, analytic services, and Business Performance Management Solutions (BPM) to the consumer packaged goods (CPG), retail, and adult beverage industries today announced that Pabst Brewing Co. has selected IRI and its InfoBeerUSA™ service as its new provider of syndicated marketplace business insights.

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