Times & Trends - Information Resources, Inc. (IRI)

Times & Trends: 2009 CPG Year in Review - A Market Redefined by Personalized Shopping Strategies

February 2010

This issue of Times & Trends explores economic, channel, department and category performance over the past year. The report is intended to help CPG marketers understand market opportunities and risks by benchmarking performance versus the industry, and act on this knowledge with confidence and agility.

Find Times & Trends Back Issues

2/15/2008
Consumer Trend Watch 2008

Winning in this environment requires being at least one step ahead – catching a trend as it is just emerging, and sometimes addressing a need that consumers did not even realize they had. Savvy marketers who effectively tap into these trends have the opportunity to create the new rules, not simply react to them.

This report identifies eight emerging trends that will deliver new growth potential for CPG manufacturers and retailers over the next year and beyond.
Read More

1/15/2008
CPG 2007 Year in Review

2007 may best be remembered as the year in which value shopping made its resurgence.

Supercenters gained more than a full share point this year, after two years of modest gains. Private label share was up a half point in the fourth quarter, following five years of relatively flat share overall. The primary driver? Price.

This report explores industry performance in 2007, drivers of performance, and what to expect in the coming year.
Read More

12/15/2007
Sustainability 2007: Consumer-Focused CPG Growth Opportunities

Sustainability -- meeting the needs of today without compromising the ability of future generations to meet their own needs -- has evolved from buzzword to guiding business principle with the power to literally reshape the CPG and retail industries.

As detailed throughout this report, a viable consumer market has emerged for sustainable CPG products and packaging. This report explores specific growth opportunities for CPG manufacturers and retailers and results of early market development.
Read More

11/15/2007
The Healthy Eating Evolution

CPG manufacturers and retailers have addressed growing consumer demand for healthier products through heavy investment in new product development, health and wellness marketing and consumer education on websites and in-store.

The next phase will be more about getting ahead of consumer demand -- stimulating new demand by making healthy eating easy, affordable and accessible to all.

This report examines about getting ahead of consumer demand -- stimulating new demand by making healthy eating easy, affordable and accessible to all.
Read More

10/15/2007
Private Label 2007: U.S. & Europe

Most major CPG retailers in the U.S. and Europe view private label as a critical element of competitive differentiation strategies, yet private label development varies dramatically by country, market, retailer and category.

This report explores private label trends across the U.S. and Europe and the key factors influencing private label development to lend insight into what both retailers and manufacturers can do to achieve their objectives with respect to private label while delivering against consumer needs.
Read More

Page 6 of 13

First Previous 1 2 3 4 5 [6] 7 8 9 10 Next Last